In late 2022, more than 30 Christian leaders from the San Francisco Bay Area began a project to revitalize evangelism in a post-pandemic world in an overlooked location: the shopping mall. Within two weeks, and under the guidance of the Holy Spirit, more than 100 brothers and sisters from various churches came together during the Christmas season to spread the gospel at three Chinese language malls, bringing together new and returning believers.

The tradition continues today as part of the 123 Let's Go! Movement, which takes its name from James 1:23. With support from Tien Dao Christian Media Association, CCM: Chinese Christian Mission, and various churches working in unity to advance the gospel, the 123 Let's Go! Movement conducts mall evangelism once a month, hundreds of brothers and sisters gather to share the word of our Lord across nearly a dozen malls in the Bay Area.